more Norse Legend than drink.


While we can't recommend Samuel Adams' Norse Legend Sahti brew for drinking, we can admire its Yggdrasil adorned label, accented with jelling knotwork roots, Bifrost, ... and its sentient panoply of staring eyes in its branches.


[... and the colour text on the back label. Legend, indeed.]

[In contrast, we highly recommend filling your horn with their Cinder Bock for drinking instead.]


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Guillermo Maytorena IV knew there was something special in the Norse Lore when he picked up a copy of the d'Aulaires' Norse Gods and Giants at age seven. Since then he's been fascinated by the truthful potency of Norse Mythology, passionately read & studied, embraced Ásatrú, launched the Map of Midgard project, and spearheaded the neologism/brand NorsePlay. If you have employment/opportunities in investigative mythology,  field research, or product development to offer, do contact him.

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